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LG Electronics India aims at 20% topline growth
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13 Apr, 2008, 1052 hrs IST, PTI |
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MUMBAI: Consumer electronics major LG
Electronics India (LGEIL) today said it will lay greater emphasis on
high-end products like LCD, Plazma TV, mobile handset and laptop to
achieve around 20 per cent growth this year to take its topline to Rs
11,500 crore. |
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"We are very bullish on the Indian
market and looking at 17-20 per cent growth in the current year. Last
year, our turnover was Rs 9,500 crore compared to Rs 8,250 in 2006. We
aim to end the year with a topline of Rs 11,500 crore," LGEIL's Director
(sales & marketing), V Ramachandran told PTI. |
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Apart from launching new products in
these categories, the company has plans to roll out at least 40
additional exclusive outlets mainly in the Western and Southern parts of
the country and invest Rs 380 crore towards marketing during the year,
he said. |
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Ramachandran said LGEIL, the Indian
subsidiary of the South Korean major, is expecting much more strong
growth in both the LCD and plasma TV markets and eyeing to position
itself as the numero uno player in the market. |
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"Currently, we are number two in the
LCD market with 22 per cent market share. We aim to achieve more than 30
per cent share of the market in the current year," Ramachandran said
adding that LGEIL would vie for 40 per cent market share in the
country's plasma TV market from 32 per cent now. |
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A late entrant in the mobile handset
domain, the company, however, now wants to make it big and launch a few
models, both GSM and CDMA, to take the tally to around 30 this year. |
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http://economictimes.indiatimes.com |
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